As collegians head back to campus this fall it means campus water use will spike, so ISTC has released a video on a model program which dramatically cut water waste with a student-directed behavior change campaign. Loyola University Chicago implemented its “Gallons Saved and Shared” project with the help of a grant from ISTC’s Billion Gallon Challenge. Student interns and volunteers planned and executed fixture upgrades across much of the campus and designed a awareness/behavioral campaign with the expertise of psychology majors. In addition, Robyn Mallett, associate professor of psychology and her colleagues, were able to study the responses to produce scientific insights. A college campus is an ideal setting to build a culture of sustainability that can follow graduates throughout their lives. The experience of “Gallons Saved and Shared” is a model that can be considered to produce conservation results on other campuses, said Aaron N. Durnbaugh, Loyola’s director of sustainability.