Implemented in October 2014 at the Homecoming football game, the Game Day Recycling Challenge at UIUC brought together hundreds of volunteers from all over the Urbana-Champaign community to assist the thousands of spectators at the game in reducing waste – from the money spent sending materials to landfill to the volume of materials that impact our water, air, and soil. This event was part of a national competition divided up by conference and division, and at the end of the day a waste diversion rate of 60% was achieved.

After a hiatus in 2015, the Game Day Recycling Challenge hopes to return to even greater success. In addition to reducing the waste products from a single football game, this project will work to change fans’ habits and permanently alter the waste stream of Division of Intercollegiate Athletics events from landfilling all waste to a more sustainable multi-stream system